Key Hashtags

• #IMNHC2026
• #DataForMNH

Monthly Key Messages

• If we are not measuring maternal and newborn health outcomes accurately, we are guessing. Strong metrics reveal not only which programs are working, but by how much they are transforming lives, and for whom.
• What gets measured gets improved. Developing metrics that track program progress and continuously measuring them is critical to identifying what works, under what conditions, and at what scale. Measurement enables course correction, smarter investments, and sustained results.
• Equity must be visible in the data. Disaggregated indicators by geography and maternal age reveal who is being left behind. Measurement allows us to advance equity, ensure accountability, and target investments where they will have the greatest impact.
• Measuring what matters includes respectful care. Metrics must go beyond survival. Developing indicators that capture respectful maternity care and women’s experiences is essential to building health systems that deliver dignity alongside safety.

Social Media Messages

• Measurement is our compass for impact in maternal and newborn health. It shows not just what works, but how much it changes lives and for whom. #DataForMNH #IMNHC2026
• Access alone isn’t enough — and neither is counting services. We must measure outcomes and impact to ensure every intervention leads to safer births and healthier babies. #IMNHC2026
• Use data to show inequities. Disaggregated maternal and newborn indicators reveal who is left behind — and guide investments to close gaps. #DataForMNH #IMNHC2026
• Data is the foundation of accountability. Measuring respectful maternity care and women’s experiences is just as important as tracking survival outcomes. Dignity matters. #DataForMNH #IMNHC2026
• Strong data improves outcomes. When gestational age isn’t recorded or newborns aren’t weighed accurately, we can’t distinguish preterm from small-for-gestational-age births and we miss opportunities to deliver the right care. Linking birthweight, gestational age, and outcomes in routine systems drives smarter policy, targeted prevention, and better outcomes for mothers and babies. #DataForMNH #IMNHC2026

Looking Ahead to #IMNHC2026

View the full conference social media toolkit here.

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